Aéroport Strasbourg International

Testimonial

In early 2013, Aéroport International Strasbourg (SXB) agreed with BEONTRA on introducing the system module B Route Development at SXB, supporting the SXB airline marketing team in attracting more carriers and introducing new routes to this regional airport conveniently located right at the border between France and Germany. 

Since SXB is faced by an outstanding strong competition after connecting the airport’s catchment area to CDG and FRA by fast train and non-stop coach services, it is imperative for the airport to use a convincing methodology to demonstrate its leakage capture and thereby entire passenger potential to airlines.

B Route Development allows us to calculate and analyze several demonstrative route cases in a highly time efficient manner. The tool quickly compiles reliable and detailed data, enabling us to focus on final adjustments and the conclusive route story.”

Thomas Dubus, Director
Aéroport International Strasbourg

Project Characteristics

Project Name

Implementation of B Route Development at Aéroport International Strasbourg

Project Timeframe

October 2013 - ongoing

 

Client

Aéroport International Strasbourg

IATA Code SXB
ICAO CodeLFST
Owner Aéroport International Strasbourg
Coordinates48°32'18''N 007°37'42''E
Passengers 1,114 Mio (2009)
Aircraft 
Movements
37,070 (2009)
Revenues 22,4 Mio EUR (2009)



Main Goals

  • Creating convincing route cases "through the eyes" of the carriers
  • Using a standarized case calculation approach across the airline marketing team
  • Involving the airlines in discussions and adjustments of "their" route case

Project Scope

Implementation of B Route Development

References

Mr. Thomas Dubus
Director, Aéroport International Strasbourg